Saturday, May 18, 2024

Butters and his 700,000 Views

Snowboarding, like many things, is in an interesting predicament right now. It seems marketing folk and the general public have become so enamored with view counts, that not much else matters. If it goes viral on the Interwebs, it must be good, right!? If you’re looking for proof, meet Ryan Knapton, or Butters as we like to call him. Mr. Knapton has amassed nearly 700,000 views on this one YouTube video of his ultimate flatland stunting. Granted, he uploaded said video in 2011 and has probably just been changing the year annually, but whatever! 690k views!

But Butters and his sweet flat ground stunts aren’t actually the story here. No, this video was brought to our attention by Dale Rehberg at Flow Snowboarding. You may remember Dale from his snowboard career or maybe you have no idea, but the important part is, he’s the guy who can make Butters’ sponsorship dreams come true. Anyway, Butters recently sent Dale a letter asking him for some boards, to test. Then, assuming that the boards are up this his high standards for ultimate buttering, he would consider a sponsorship opportunity from Flow.

Now, Dale isn’t the sort of marketing guy that’s enamored by gimmicks, so he wanted us to put this one to you, the wise Yobeat readership to decade what to do.

116 COMMENTS

  1. Knapton is a summit county original, he was doing switch backside 900’s in the Breck pipe in the early 2000’s. You guys can goof all you want, but he has been keeping it real longer than most of you little booger eaters have been alive.

  2. That was actually pretty sick. I wouldn’t need to a park if I could be that awesome buttering the world.

    • I guess I’m the only one who gets stoked off watching other people have fun, even if that means stupid butters.

      • What Ryan Knapton does, he does well, and apparently over 700,000 other people agree. Guaranteed he’d also be a better rider that 99% of the pathetically superficial poseurs who voted your comment down.

  3. We are better cause we can do this on boxes and on the way to boxes and on the tow rope

  4. how the fuck does this have 700k views, why the fuck are his jackets so small, and how the fuck did he convince someone to ride DOWN the lift while filming him butter? ughhh. and the worst part is he can bs air higher out of a halfpipe than me. THERE IS NO GOD

  5. Did anyone ask what Butters was doing in the early 2000’s? Nope, because no one gives a shit. All we know is that this guy makes thousands of ridiculous buttering videos that nobody who actually snowboards cares about. I would hardly call that “keeping it real”.

  6. The fact that this has 700,000 views just validates that 95% of people who snowboard are total fuckin nerds. But, they pay the bills for everyone else, so keep killin it nerds!

    They are also the reason that wide-leg cargo snowboard pants outsell any of the “cool” shit 25 to 1.

    • Always a voice of reason. This is retarded, but so was hot dogs and handrails. Snowboarding is in a dark place right now

    • hahaha you are a clown Mike. How old are you, like 40?

      It is definitely not “cool” to be that old and to care that much about what people wear: especially when you are a biker hipster like yourself and wear tight pants because that is what 17 yo are doing.

      • “biker hipster”. pretty rad that’s what you think cause i’ve never owned a motorcycle in my life. jokes on you!

      • IT IS, IN FACT, DEFINITELY VERY COOL TO BE OVER 40 AND STILL CRUSHING THE SNOWGAME PROGRAM.

        THE EQUATION: NO WIFE + NO KIDS + STILL SKATING + STILL SHREDDING + STILL MAKING MUSIC = TOTALLY STOKED.

  7. Of course the sponsors are fucking Monster, Breck, and a headphone company. I appreciate the dude’s board control, and a few of these look kind of cool, but putting out a straight up butter vid is pretty kooky.

  8. Flow drops Scotty lago and then considers giving product to a guy they found on YouTube? Just trying to make sure there’s someone getting paid a lot of money to make these hard hitting decisions.

    • WHOEVER YOU ARE THAT IS COPYING MY IDENTITY ABOVE ME HERE IS A TOOLBAG. GO GET YOUR OWN SITUATION. DON’T BE POSTING UP AS ME, YOU ARE ACTING LIKE A LOSER! TIGHTEN UP!

    • ….AND THIS DUDE RYAN IS NOT ANYTHING TO BRAG ABOUT. VERY DATED STYLE, AS IS 20 YEARS AGED STYLE.

  9. Crowd sourcing, so hot right now. Always just assumed Flow’s marketing was based on people looking for waterfalls or tampons accidentally going to their website?

    • If you wear a puffy jacket there has got to be fur on the hood, Sean John hat and throw a gold rope chain around your neck

  10. This shit was next level. All his maneuvers were done at high speed which ups the risk. He also shows that he has these tricks on lock by showing the same stunt over and over. In almost every snowboard movie they shows riders only doing the trick once. None of you haters could pull off this shit. This man is a god and i am sure at the summit country pootang wants his dick along with SAGA. *sidenote saga is the illest out #nobullshit

  11. mr. knapton what you just did was one of the most insanely and idiotic things ive ever seen. at no point in your video were you even close to being good at snowboarding everyone on this website is now dumber for having watching this video. and may god have mercy on your soul.

  12. Also this guy and K.C Kyle should be the future of snowboarding fuck being a little bitch and copping out to do only park… everyone should start riding that step and deep, groomer or powder. #KCkylefuckedyourdad

  13. Dale helped my sponsorship dreams come true with Silence back in the early 2000’s, and I am thankful for that opportunity every day. Dale is a rad Team Manager to ride for. I was pretty much a nobody on the team but he always took the time to talk with me about the boards and my riding. This dude should be stoked.

  14. yeah its funny…. the guy is like 40 and out of touch with you cool kids. im sure he probably killed it back in 2000 but has a torn ACL so he cant jib slide the rails anymore or huck any twirlybird 900’s

    • who the fuck doesn’t have torn ACL’s? Mine have been gone for the better part of 10 years.

  15. oh yeah you yobeat you should start putting out hateline the same day skateline comes out so i know when to check

  16. Do you guys even see how fresh those groomers are? I’m out there first chair every day. Respect the dedication.

Comments are closed.