Snowboarding, like many things, is in an interesting predicament right now. It seems marketing folk and the general public have become so enamored with view counts, that not much else matters. If it goes viral on the Interwebs, it must be good, right!? If you’re looking for proof, meet Ryan Knapton, or Butters as we like to call him. Mr. Knapton has amassed nearly 700,000 views on this one YouTube video of his ultimate flatland stunting. Granted, he uploaded said video in 2011 and has probably just been changing the year annually, but whatever! 690k views!
But Butters and his sweet flat ground stunts aren’t actually the story here. No, this video was brought to our attention by Dale Rehberg at Flow Snowboarding. You may remember Dale from his snowboard career or maybe you have no idea, but the important part is, he’s the guy who can make Butters’ sponsorship dreams come true. Anyway, Butters recently sent Dale a letter asking him for some boards, to test. Then, assuming that the boards are up this his high standards for ultimate buttering, he would consider a sponsorship opportunity from Flow.
Now, Dale isn’t the sort of marketing guy that’s enamored by gimmicks, so he wanted us to put this one to you, the wise Yobeat readership to decade what to do.
buttering and ground tricks are huge in Japan, they have a bunch of DVDs and instructional magazine articles about butter tricks – https://www.youtube.com/watch?v=u9GTb94o4S0
I was the 666th vote
All I see from most of these comments is petty jealousy. So well played, Brooke Geery, you know your audience well (as apparently, they’re just like you).
You’re right, I’m so jealous I don’t live in summit county and ride down groomers like a dreidel at crowded as fuck breck.
Deny it all you want, but the truth is you’re ‘so jealous’ you can’t butter a stiff, cambered board like the Custom X as clean and at the speeds that Ryan Knapton can do it.
What he does is impressive in the same way that yo-yo “professionals” are impressive. Yeah he has board control but maybe he should consider using it in a not retarded way.
He’s actually using his snowboard in exactly the manner it was designed for, so there’s nothing “retarded” about that. The fact that you find fault with it says more about your own deficiencies than it does about him.
THIS DUDE HAS STUFFY STYLE AND A SHALLOW BAG OF TRICKS.
hahahahahahahaha excellent comment
so you guys are telling me you don’t want to see Burton presents “Butter”?? the fuck guys
I’m the king of butters! No one else. This girl sucks!
Yobeat’s Bet you Can’t 2015 ft. Butters, bet you can’t 270 butter onto a down rail Butters Stoch.
I love enya
get this man a flat box!
why so many nose grabs…
how many of us can b/s air out of a pipe that well…
This video made me happy, thanks butters
I’m ashamed to be a snowboarder after watching this
Cheer up, Slugger. Maybe if you practice really hard, one day you’ll ride as well as Ryan, and you won’t feel so “ashamed to be a snowboarder”.
Dude is decent, but why does he put his board back to flat between tricks. The whole point of a butter is to stay pressed through the trick. It isn’t a tailbutter back 1 if you set your board down. That just becomes a revert to 180. Also why is he renaming tricks that already have names.
you must be like, PSIA level 5 with all that technical jargon.
What the fuck is PSIA
don’t try to play it off…i know you’re practicing for your level 6 right now.
Takes one to know one. You seem to be pretty clear on what a level 5 and level 6 are.
How do you not know what PSIA is
spin to win, right?
I bet this guy is from Colorado though…
this guys a fucking goof, i’m pretty sure anybody who comes on this site can fucking do this lame shit
Yeah! I bet you spend every single second on snow doing “lame shit”, right?!
Love that chairlift angle
I like it, at least he goes fast
fuck this faget
MFM would probably offer him a spot on the Monrovia team… only need to put up a $5k application fee to be considered.
BAM SICK BACKSIDE AIR
How did I know this was gonna be a Colorado kid? Fuck me, as if there isn’t enough fuel for the ‘hate my state’ fire already. And how fitting is it he’s riding Breck. Good find Brooke! I bet he got a sweet Smith sticker at Snowboard on the Block for his 4Runner.
DAMN SO MUCH BUTTER HE COULD BUTTER UP MY DICK WITH THOSE MANEUVERS
Flow should send him a letter explaining that after considering his proposal that they have decided to sponsor Dan Winslow and his 400 sales.
So many comments, so many cool kids…
https://www.facebook.com/143789952343268/photos/a.149361758452754.35903.143789952343268/724095630979361/?type=1&theater
I really did laugh reading the whole comment feed! The most amusing thing about all of this is that anyone would want a Flow sponsorship! Then again, Flow has never been cool, so maybe they’re keeping it more real than anyone, and I’m a stupid cool kid for hating.
This guy just made me never want to press my snowboard again.
This sequence is dreamy… or maybe it’s the music. Either way – I think I need coffee.
Cold brew anyone?
well it was tricky, but i finally did manage to masturbate to that..
Man that video would have been so much better if he was wearing ironic bibs and a sunhat. And also instead of being in Colorado (which I hate on because Yobeat does) if only it was at some shitty towrope in the midwest that all the locals cant wait to leave so they can ride a real mountain (like they have in Colorado, which I hate ).
http://www.worldsnowboardtour.com/riders/ryan-knapton/